Loyalty programs represent a solution our customers are becoming increasingly interested in, be it in tourism (e.g. Aminess), in wholesale, retail and distribution (e.g. Vaillant) or in pharmacy (e.g. PHOENIX Farmacija). Our LoyaltyInSky solution, as part of the Adiva programme of the company PHOENIX Farmacija, is the most widespread and most popular solution in the pharmacy branch in Croatia and the region with more than 150,000 members.
LoyaltyInSky is a business solution that includes innovative technological and marketing elements used in a system of structured rewards given to patients in exchange for desired behavior, all as a means to increase loyalty and gather data about the patients. The solution makes it possible to manage different activities, which can further increase loyalty. It monitors the cost-effectiveness of such activities, as well as factors that contribute to the success of loyalty programs.